Executive MBA - English

Online Executive MBA in English.

• Idioma de impartición: English
• Captación Internacional: Sí
• Convocatoria: November 2018
• Tipo: Master
• Duración: 12 meses
• ECTS: 60

The OBS Executive MBA stresses the strategic, international and innovative vision of business management

The transformations occurring in the world today require a thorough analysis of new competitive scenarios and the application of new business models. The growing, complex volatility of global economies and their unquestionable interdependence colours our environment with uncertainty and ambiguity.

In this context, professionals must react quickly to change and make decisions according to the new needs of the company, and also think about creating value for stakeholders in the company.

The OBS Executive MBA stresses the strategic, international and innovative vision of business management, meaning that anyone responsible for a business, or a department thereof, must have a holistic view of the company, understanding that any strategic decision must be in line with the company's strategy and be implemented in an innovative way.

The programme focuses on developing the skills needed to lead a business project, manage a department in a company or start up your own business, such as:

• Developing the ability to analyse and make decisions in a global environment of great uncertainty.
• Developing the management tools and skills needed for leading global companies and institutions.
• Reflecting how to improve, enhance or transform the design of organisations when faced with new global challenges.
• Providing methodological tools to manage innovative, international companies efficiently and effectively.
• Developing human talent (high performance teams).
• Networking, exchange of ideas and learning from others.
• Working as a team in multicultural environments.
• Multilateral solutions within and outside the company.

Objectives:

• Providing the capacity to develop the most relevant managerial skills continuously.
• Providing an integrated, comprehensive view of general management and the role of the company in its wider environment. Knowing the global nature of business activities, differentiating responsibilities carried out by every department in the company.
• Giving participants a broad overview of the company, a view of a complex system in a constantly changing reality.
• Promoting an attitude of initiative and active management.
• Acquiring key knowledge and developing essential skills to strategically manage the business.
• Designing innovative strategies and policies that improve business management and business efficiency.
• Developing and implementing strategies for growth, adapting to the changing international business environment.
• Fostering teamwork and involving all departments of a company in the management of business projects.
• Providing participants with solid business training, stressing the latest trends and developments of business management.
• Encouraging the development and improvement of personal and managerial skills.
• Increasing the ability of managers to make decisions in an increasingly complex and more unstable environment.
• Promoting the ability to detect, analyse and solve problems, encouraging entrepreneurship by drawing up a business plan.

Participants in the Executive MBA develop the following skills and abilities:

• Global strategic thinking in order to understand and integrate the company as a whole, as well as the geographical environment or sector it competes in.
• Increased ability in analysing and synthesising accurately to systematically and realistically identify the factors generating problems or opportunities, in order to make the correct decisions.
• Using new business management and decision making technologies effectively.
• Improved ability to communicate clearly and convincingly, developing presentation techniques for large audiences and everyday situations of the company.
• Ability to adapt to working in teams with people from very diverse geographical, professional, academic and cultural origins.
• Ability to achieve a high degree of organisational efficiency in the development of multidisciplinary projects carried out by people located in different environments.
• As a result of the above skills, being flexible becomes easier, in order to adapt to change.

Syllabus of the EMBA in English.

The structure and duration of the Executive MBA ensures that the objectives are attained. The complexity of running a business requires extensive development of the different functional areas of a business, along with the development of management skills and a strategic vision of the company.

The content of the areas is distributed as follows:

• Strategic Area: 27% of overall content
• Financial Area: 20% of overall content
• Marketing and Sales Area: 20% of overall content
• Human Resources Area: 17% of overall content
• Systems and Operations Area: 16% of overall content

Analytical principles.

Global Economic Environment
Organisational Design
Financial Diagnosis
Marketing: from Idea to the Market

Strategic concept.

Strategic Management and Innovation
Corporate Financial Management
Internationalisation Strategies and Global Marketing
People and Talent Management
Operations and Supply Chain Management
E-Business Strategies

Management.

Information Systems and Business Intelligence
Customer Relationship Management
Cross-Cultural Management
Management Planning and Control
Commercial Direction and Sales Management
Investment Valuation and Portfolio Management
Money and Capital markets

Development of Management Skills.

Leadership and Change Management
Negotiation and Conflict Management
Entrepreneurship

Final Master's Project.

Developing Strategic Plans
Business Plan/Business Game


ADDITIONAL ACTIVITIES.

Doing Business.

The Doing Business workshops cover specific aspects of how to do business and providing services in several regions worldwide. They will focus on the economic and cultural peculiarities of each society, their cultures and subcultures and their influence on trade relations. The workshops will also cover issues related to business protocols and etiquette, as well as discuss how to do business in those regions.
Specific topics covered are regional trading blocs, the advantages and challenges of doing business in such countries, guidance for investors and entrepreneurs, case studies, etc. The workshops will be conducted in Spanish or English.

Meetings with Managers.

Above and beyond the case studies for each of the subjects, and the experience of teachers, professionals and actual top-level managers, webinar meetings with top-level managers will be held throughout the programme. Via this platform the speakers share their entrepreneurial experience on innovation, change management and internationalisation. So far we have organised these meetings with directors of IBM, Google, Privalia, Interbrand, Warner Park and Inditex, among others. Merging business reality with a training environment, constantly reflecting on possibilities for improvement, results
in the best situation for students and speakers. This is learning from experience with the added challenge of transforming and improving the same experience.


The Programme is divided into four stages, which provide knowledge and skills for the different departments of a company. The stages match the strategic business creation process: the design of the strategy, implementation, growth strategies and strategic monitoring and control.

This programme will guide the participant through the different departments of a company, learning about the responsibilities of each area, the key concepts needed to direct them, all without neglecting the general vision for the company.

Thanks to the Executive MBA, students will learn managerial skills within one year, and will also obtain the most current, practical and innovative business skills to lead a department or company.

Once the participant has been guided through all the departments of a company, the journey will end with the Final Project, which begins after completing the first third of the programme. It runs parallel to studying in the programme and is defended a month after completing the final subject, in order for students to have a period of time dedicated to it. The Final Project will combine and use all the knowledge learned in a given situation (company, department, division, international activity or development of a new business project).


Application process and certification Executive MBA in English:

The fundamental goal of our application process is to ensure the suitability of candidates. All participants must get the most out of this learning experience via a context in which it is possible to develop a long-term relationship with classmates, teachers and alumni.

What are the stages of the application process?
STEP 1: The candidate must meet our application prerequisites.
STEP 2: If the candidate profile fulfils these, a telephone interview with a member of the Application Department will be conducted.
STEP 3: Having passed the interview, the candidate must submit the required documentation to start the application process, including a letter of motivation.

Beforehand the candidate will have to complete the application form, which will collect information and documentation supporting his/her academic and professional profile: Curriculum vitae, letter of reference/recommendation, academic degree and language accreditation certificate if necessary.

STEP 4: With this documentation and the report from the Application Advisor, the Application Committee shall examines the candidate's record and certify that he/she meets the profile to complete the Master's.
STEP 5: The Application Advisor will inform the candidate of the decision made by the Application Committee, which will enable the candidate to enrol in the programme if positive.

Double qualification
People who successfully complete the programme will earn a Master's from OBS Business School and EAE Business School. In addition, participants who meet the academic requirements set for universities will obtain the Master's from the University of Barcelona.


Lecturers:

Programme Director Executive MBA in English.

Adrian Pryce

    Senior Lecturer at Northampton Business School
    Consultant, World Bank, Multilateral Investment Guarantee Agency
    General Business Manager, the Global Group